Analytics

Zernio syncs impressions, clicks and spend per ad and day from Reddit, in the ad account's time zone, and derives CTR, CPC and CPM from them.

Read ad analytics

Call GET /v1/ads/{adId}/analytics with the ad's id (Get ad analytics).

const { data: insights } = await zernio.adinsights.getAdAnalytics({
  path: { adId: '66f0a1b2c3d4e5f6a7b8c9d0' },
  query: { fromDate: '2027-01-04', toDate: '2027-01-11' }
});

console.log(insights.analytics.summary.spend);

Response (200), trimmed:

{
  "ad": { "id": "66f0a1b2c3d4e5f6a7b8c9d0", "name": "Planner launch", "platform": "reddit", "status": "active", "currency": "USD" },
  "analytics": {
    "summary": { "spend": 318.4, "impressions": 142600, "clicks": 1870, "ctr": 1.31, "cpc": 0.17, "cpm": 2.23 },
    "daily": [ { "date": "2027-01-04", "spend": 45.2, "impressions": 20100, "clicks": 262 } ]
  }
}

GET /v1/ads/tree rolls the same metrics up per campaign and ad group (Get campaign tree).

How it behaves

• Those 3 metrics are the whole sync: reach, video and conversion metrics stay 0 on Reddit.
• The demographic breakdowns parameter is not available on Reddit.
• Ads created in Reddit Ads Manager sync too, so GET /v1/ads?platform=reddit lists every ad in the synced ad accounts.

If it fails

Related

• Get ad analytics: metrics, date ranges and rollups.
• Get campaign tree: metrics per campaign and ad group.
• Send a conversion event: server-side events to a Reddit pixel.
• Create a campaign: the ads these metrics describe.