Media Requirements
Image and video requirements for Pinterest pins, and the rules for media URLs.
Images
| Property | Requirement |
|---|---|
| Max images | 1 per pin |
| Formats | JPEG, PNG, WebP, GIF |
| Max file size | 32 MB |
| Recommended | 1000 x 1500 px (2:3) |
| Min dimensions | 100 x 100 px |
| Ratio | Dimensions | Use |
|---|---|---|
| 2:3 | 1000 x 1500 px | Standard pin, the best display in the feed |
| 1:1 | 1000 x 1000 px | Square pin |
| 1:2.1 | 1000 x 2100 px | Long pin (max height) |
Animated GIFs auto-play in the feed and are treated as images, not video.
The limit is 32 MB, and under 10 MB loads fast.
Videos
| Property | Requirement |
|---|---|
| Max videos | 1 per pin |
| Formats | MP4, MOV |
| Max file size | 2 GB |
| Duration | 4 seconds to 15 minutes |
| Aspect ratio | 2:3, 1:1 or 9:16 |
| Resolution | 1080p recommended |
| Frame rate | 25 fps or more |
| Property | Minimum | Recommended |
|---|---|---|
| Resolution | 240p | 1080p |
| Bitrate | 10 Mbps | |
| Audio | AAC, 128 kbps |
Media URLs
A media URL must:
- be publicly accessible, with no authentication
- return the media bytes with the correct
Content-Typeheader - not redirect to an HTML page
- sit on a fast host
Google Drive, Dropbox, OneDrive and iCloud sharing links return a webpage and fail.
To host files instead, use the media endpoint.
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